Thursday, May 26, 2011

Mission Statement

"An organization exists to accomplish something, and this purpose should be clearly stated. Forging a sound mission begins with the following questions: What is our business? Who is the customer? What do consumers value? What should our business be? These simple-sounding questions are among the most difficult the company will ever have to answer. Successful companies continuously raise these questions and answer them carefully and completely."
The mission of Toxic Vodka is to position ourselves in the market as a unique brand. We will target a customer base of young adults and deliver them a quality product. Our vodka will be recognized as a unique brand that stands out from all the others in the market.Toxic Vodka will be about more than just a great tasting drink, it will be about the lifestyle, for those who never  fear the Toxic.

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